FOBA Laser – Product films that make a mark.

FOBA usually produces high-precision industrial lasers for engraving and marking. To make its products even easier to operate, FOBA has now developed a web-based user interface: FOBA Go.

Our video explains exactly how it works. Or rather: our virtual testimonial does. It is the first time one of our characters speaks directly to the audience and explains the product. What we like about him: he gets everything across clearly and precisely, while still feeling completely natural. A true natural in front of the camera.

In contrast to the illustrated character, we created the products in photorealistic 3D. An exciting mix that presents them in the best possible light.

Another FOBA innovation: Titus. We gave the world’s smallest and lightest marking head a big stage in a product film.

FOBA’s precision also defines the film itself: a photorealistic 3D product presentation combined with lettering in short, concise sentences. Enough said.

Credits

ALLTEC

Client

MOIN MOTION

Motion Design Studio